Charlotte Halliday, Associate

Charlotte is a Surefoot Associate. She enjoys working with and helping people who want to change the world, deliver excellence and connect in a meaningful way.

After 15 years or so working in the arts, then the whisky industry, Charlotte established Noble Ox, a small brand digital agency in Edinburgh. With a reputation for helping organisations define and present themselves with confidence, integrity and humanity, 

Noble Ox attracts clients from the cultural to conservation, environmental and renewable energy sectors. In 2012, Pamela Candea commissioned Noble Ox to help define and differentiate her good idea and bring the concept to life. The result? The Surefoot Effect.
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​Charlotte balances her love of the natural world and healthy, sustainable living with running Noble Ox. Sometimes, she's lucky enough to combine the above!